Create a Go-To-Market Strategy That Drives Revenue Growth

This Create a Go-To-Market Strategy That Drives Revenue Growth course includes a whole host of practical tips and advice, helping you to develop your Create a Go-To-Market Strategy That Drives Revenue Growth skills to become the sales expert or relevant profession you can be.

Packed with videos, PDFs and exercises, it'll equip you with what it takes to be a successful career as a sales manager in today’s business landscape, covering a broad range of topics, from creating a powerful positioning strategy to creating meaningful attributes.

• Create a Go-To-Market Strategy That Drives Revenue Growth 2:42:30

  • 1: 21.1 - Unique Competitive Advantage Explained 04:55
  • 2: 21.2 - Unique Competitive Advantage - Company Examples 02:58
  • 3: 21.3 - How to Determine Your Unique Competitive Advantage 00:23
  • 4: 21.4 - Step 1 - Evaluate Your Strengths 01:39
  • 5: 21.5 - Step 2 - Evaluate Your Competitive Landscape 02:34
  • 6: 21.6 - Step 3 - Identify Your Unique Competitive Advantage 04:02
  • 7: 21.7 - Step 4 - Test Your Unique Competitive Advantage 01:59
  • 8: 21.8 - Common Mistakes 01:36
  • 9: 21.9 - Workshop - Unique Competitive Advantrage In Action 02:55
  • 10: 21.10 - Positioning is about Your Customer's Point of View 08:07
  • 11: 21.11 - What Investors are Looking For 01:33
  • 12: 21.12 - Ben and Jerry's Case Study 02:04
  • 13: 21.13 - Keys to Success 02:49
  • 14: 21.14 - The Positioning Framework Overview 05:34
  • 15: 21.15 - Step 1 - Create Meaningful Attributes - Part 1 04:35
  • 16: 21.16 - Step 1 - Create Meaningful Attributes - Part 2 05:30
  • 17: 21.17 - Step 1 - Create Meaningful Attributes - Part 3 04:42
  • 18: 21.18 - Viking Cruises - Case Study 01:53
  • 19: 21.19 - Step 2 - Custom Attributes 04:07
  • 20: 21.20 - Step 3- Evaluate Rank Attributes 04:11
  • 21: 21.21 - Step 4 - Evaluating Positioning Rankings 03:18
  • 22: 21.22 - Step 5 - Positioning of Your Attributes 02:10
  • 23: 21.23 - Step 6 - Your Positioning Statement 03:57
  • 24: 21.24 - Common Mistakes 01:47
  • 25: 21.25 - Workshop - Position Your Product or Service in Action 03:15
  • 26: 21.26 - Target Market Essentials 04:58
  • 27: 21.27 - Why is Your Target Market So Important 05:06
  • 28: 21.28 - Define Your Target Market 01:48
  • 29: 21.29 - Step 1 - Define Standard Attributes - Demographics 05:34
  • 30: 21.30 - Step 1 (con't) - Define Standard Attributes - More Demographics 04:37
  • 31: 21.31 - Step 1 (con't) - Define Standard Attributes - Psychographics 05:53
  • 32: 21.32 - Step 2 - Develop Custom Attributes 10:00
  • 33: 21.33 - Step 3 - Validation 00:44
  • 34: 21.34 - Step 4 - Adjust Your Strategy 02:08
  • 35: 21.35 - Workshop - Devleoping Your Target Market 02:24
  • 36: 21.36 - Characteristics of Unique Value Propositions 01:52
  • 37: 21.37 - Types of Customer Benefits UVPs Express 03:48
  • 38: 21.38 - Examples of Unique Value Propositions 00:47
  • 39: 21.39 - What Investors Are Looking For 00:48
  • 40: 21.40 - Value Proposition vs. Competitive Advantage 01:49
  • 41: 21.41 - Understand Your Competitor's Unique Value Proposition 03:23
  • 42: 21.42 - Streaming Services Example 01:53
  • 43: 21.43 - The Value Proposition Framework 00:46
  • 44: 21.44 - Step 1 - Brainstorming 06:59
  • 45: 21.45 - Step 2 - Create a Value Proposition List 01:09
  • 46: 21.46 - Step 3 - Determine Uniqueness 02:49
  • 47: 21.47 - Step 4 - Prioritize Top Value Propositions 01:40
  • 48: 21.48 - Step 5 - Tell a Story 04:01
  • 49: 21.49 - Common Mistakes 01:21
  • 50: 21.50 - Workshop - Build Your Unique Value Proposition 03:40

With expert guidance and a combination of videos, PDFs, and worksheets, this course will enable you to develop your selling skills, become a sales manager and unlock your full potential.

This Create a Go-To-Market Strategy That Drives Revenue Growth course covers:

1. Creating meaningful attributes: What you need to know
2. Target market essentials: Tailoring your approach to maximise impact
3. Mastering marketing strategy

You’ll also be able to access a number of exclusive bonus resources to help you along your Create a Go-To-Market Strategy That Drives Revenue Growth journey, including:

• Target market framework
• Creating unique value proposition

Top reasons to Study Online at Frontier Education

• Tailor made: Course adapted to market needs and interests

• Flexible programs: study and work at your own pace on easy-to-use web platforms

• Online education: progressive teaching methods with video or easy to understand medium

• Multicultural: connect with classmates from all corners of the globe

Curriculum for Create a Go-To-Market Strategy That Drives Revenue Growth course:

• PART 1 - CREATE A POWERFUL POSITIONING STRATEGY

• Positioning is about Your Customer's Point of View

• POSITIONING FOR SUCCESS

• Ben and Jerry's Case Study

• Keys to Success

• THE POSITIONING FRAMEWORK

• The Positioning Framework Overview

• Step 1 - Create Meaningful Attributes - Part 1

• Step 1 - Create Meaningful Attributes - Part 2

• Step 1 - Create Meaningful Attributes - Part 3

• Viking Cruises - Case Study

• Step 2 - Custom Attributes

• Step 3- Evaluate / Rank Attributes

• Step 4 - Evaluating Positioning Rankings

• Step 5 - Positioning of Your Attributes

• Step 6 - Your Positioning Statement

• Common Mistakes

• TAKE POSITIONING STRATEGY QUIZ

• Positioning Strategy Quiz

• WORKSHOP

• Position Your Product or Service in Action

• PART 2 - DETERMINE YOUR TARGET MARKET

• Target Market Essentials

• IMPORTANCE OF YOUR TARGET MARKET

• Why is Your Target Market So Important

• TARGET MARKET FRAMEWORK

• Define Your Target Market

• Step 1 - Define Standard Attributes - Demographics

• Step 1 (con't) - Define Standard Attributes - More Demographics

• Step 1 (con't) - Define Standard Attributes - Psychographics

• Step 2 - Develop Custom Attributes

• Validation

• Adjust Your Strategy

• TAKE TARGET MARKET QUIZ

• Target Market Quiz

• TARGET MARKET WORKSHOP

• Target Market in Action

• PART 3 - CREATE A UNIQUE VALUE PROPOSITION

• Characteristics of Unique Value Propositions

• UNIQUE VALUE PROPOSITION EXPLAINED

• Types of Customer Benefits UVPs Express

• Examples of Unique Value Propositions

• What Investors Are Looking For

• Value Proposition vs. Competitive Advantage

• CREATE YOUR UNIQUE VALUE PROPOSITION

• Understand Your Competitor's Unique Value Proposition

• Streaming Services Example

• The Value Proposition Framework

• Step 1 - Brainstorming

• Step 2 - Create a Value Proposition List

• Step 3 - Determine Uniqueness

• Step 4 - Prioritise Top Value Propositions

• Step 5 - Tell a Story

• Common Mistakes

• VALUE PROPOSITION QUIZ

• Final Quiz

• VALUE PROPOSITION WORKSHOP

• Creating a Unique Value Proposition in Action

• GET COURSE MATERIALS

• Course Materials

This Create a Go-To-Market Strategy That Drives Revenue Growth is ideal for people looking to progress their career into a sales expert, for those who want to become sales manager, as well as looking to further develop their skills and knowledge.

No prior knowledge or experience is required to enrol in this course.

Create a Go-To-Market Strategy That Drives Revenue Growth career path exciting as it opens the doors to many professions such as

• Sales expert
• Sales manager

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Reed courses certificate of completion

Digital certificate - Included